The perfect towel 
for swing dancers 
and musicians!

A very special gift!

BJ Dancetowels logo

Towels that look and feel like elegant scarves. 
Created by dancers for dancers.

Why is it normal for people to bring a towel to the gym, but why do we never see towels at dance events, where people sweat at least as much? 
Why do we either not bring any, or if we do, why do we hide them?

It was in the middle of 2020, when no-one could go out dancing, when Benedikt sat at his desk, at home where he thought... Is it possible to create a towel that I would not hide? Does a towel have to be ugly, or is it possible to express personality, style, self care and care for others via a towel? 

We spent months trying to find someone who could create a prototype that would fit our standards. Fast drying, highly absorbing, often washable, washable at 60°C, high quality pattern on both sides. Till finally on December 10th 2020 our final prototypes arrived and they were more stunning than we had ever imagined.

Now, we are sending Dancetowels all all across the world, from the center of Germany to swing dancers, musicians, Lindy Hoppers in Honolulu, Canada, Lithuania, Italy, Germany, France, Jersey .... there are just too many to name them all. 

The greatest part for us is that thanks to the Dancetowels for so many people it has become normal to bring a towel to dance evenings and to show that you have it with you. It has become more than just a nasty piece of cloth that you hide in your bag. Towels for dancers have become accessories that show style and care.

That's what we are most proud of. That, and the pictures of all the happy faces we get from the people that got them as a present.

"They are fantastic" [Bobby White]
"I dig them so much" [Jonathan Stout]
"I love this project" [Gosia]
"Beautiful thoughtful design, super soft fabric and really practical,too!" [Joseph Sewell]