By Dancers for Dancers!

Lindy hop couple dancing in front of brick wall

The Team

We are actually just 3 people who created this from nothing. Benedikt, Annika and Gosia. We LOVE Swing! The whole team consists of 100% dancers and musicians. We live and breathe swing and dance. If you want to meet us, just go to a random swing festival or concert, chances are high that you will meet at least one of us there.  

Man listening to a record in front of a green background

Our Vision

We want to honor those who move the Swing-Music and Swing-Dancing community forward. Those who think that it's important to care for one another. Those who want to make the evening the greatest experience for others.Those who know that carrying a towel is a favor they do to everyone around them. Those for whom style and elegance is mandatory. We do this by giving them a towel with which they dont have to hide in the corner, but can be proud to wear.

Gosia Yes we can! Yellow Pink

BJ Dance Towels Design

Do you want to look like you are going to a dance or to the bathroom? It's your choice.
We are emissaries of the history and the future of Swing so all our designs are based deeply in the roots of the dance and the music. 
Every design caters to a very specific element of Swing history and there are hundreds of stories and hous woven right into the design. If you dive your head into the towel you dive right into the era that it represents.

Man with BJ Dancetowel jumping at skatepark Benedikt Jockenhöfer

Benedikt Jockenhöfer 

Hey there, this is Benedikt, 

I actually created BJ Dancetowels, because I wanted an elegant towel for myself to bring to my dance evenings that was not neon orange.

So I thought: "Why dont I create towels that actually look amazing and make them available for everybody?" 

I was totally overwealmed by all the positive feedback we got so far. And with your help we can make everyone in the swing-scene have an amazing towel that looks good and helps to make the dancing an even greater experience for our partners.

Yours, Benedikt